Friday, 24 February 2012

Unique Content Article on audio streaming,social media,social networking,music industry,arts and entertainment,digital music

Does Spotify Dominate The Online Music Industry?


by Cassidy Napier


What Is Spotify?

In name, it is the words spot and identify smashed together. Spotify in reality is the newest online music service, offering listeners over 15 million songs with the ability to stream on demand. Spotify is praised for its unique take on existing music player technologies and has swept over Europe and has the rest of the world in sight now. So if you are just hearing of Spotify, you have some serious catching up to do.

What Makes Spotify So Great?

User friendly is an understatement when describing Spotify to the public. The biggest selling point is Spotify is guaranteed to be legal music sharing. It has a large library of tracks, it has a sharp trendy user interface, and it is the simple to use. These are real world reasons that Spotify has been gaining ground in the UK and global music markets today. The fans just seem to be loyal by default. Spotify has grown exponentially in the last two years particularly.



What Do The Stats Say About Spotify?

Since 2006 Spotify has grown from its UK headquarters and humble beginnings. Spotify now has global business offices in Amsterdam, Madrid, New York, Paris, Oslo, and even in Stockholm. Spotify can brag 10 million registered users and 3 million that actually pay for music services online. Spotify began as an invite-only music platform, making its services an exclusive to the public, unless you have a spotify invite code generator to create a free account. All this is being achieved with only 300 employees to carry the workload. That is quite a lot, especially when considering how tough it can be to compete with the major music industry on a global level. Many would compare the launch of Napster to Spotify, but the stats speak for themselves. Spotify is quickly making a name for itself as a global streaming music service that online users like to use.

Is Spotify Just Another Music Service?

The short answer is no. Spotify has many functional aspects that are similar to social networks, such as tagging and system responsiveness. The company is already updated to be used with Facebook and Twitter. There are many apps in development and readily available for users, but this is only the beginning. Spotify has bigger goals ahead. They must find a way to make the whole system grow in tandem with their size and quickening expansion, and then also make it profitable on a global level. Such feats have been done by companies before Spotify came along, so the prospects are promising overall.

What Does The Online Community Think Of Spotify?

The truth is out there, so far the online community is very supportive of Spotify. This maybe due to the recent let downs and government legislation debates over Internet piracy. Yet the reality is, Spotify is filling an important niche and saving music fans the headaches associated with piracy currently. Some are calling Spotify founders Daniel Ek and Martin Lorentzon revolutionary innovators. Spotify is compared by some, as important to music history as the invention of downloading, DVD, CD-ROM, and vinyl albums. This is unusually high praises from the online community.

Is Spotify Really The Best Music Platform?

Well that is really the question, isn't it? Does Spotify really provide all the music you want, anywhere you want it, whenever you want to hear it? Currently the voices of public opinion seem to be cheering for Spotify. They have developed an easy to use platform, that is ad supported, offering free user services, and multiple millions of songs to access. All this is as easy as having your own personal computer or mobile listening device in hand. If Spotify makes legal music sharing profitable, then the future looks bright for the company.




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